The Piccione family hails from Marsala, Sicily, a region renowned for its world-famous sweet and dry wines. With a deep-rooted passion for viticulture and a commitment to preserving their heritage, they established Piccione Vineyards in 2010, bringing the rich traditions of Sicilian winemaking to the scenic landscapes of Swan Creek, North Carolina.
The new branding for Piccione Vineyards nicely intertwines traditional elements with modern aesthetics, creating a visual identity that honors the family's storied past while appealing to contemporary audiences. This updated branding captures the essence of the Piccione family's legacy, reflecting their dedication to quality and authenticity. It bridges the gap between their historical roots and the digital age, infusing their presence with a fresh and dynamic perspective.
By maintaining a strong connection to their Sicilian heritage, the new branding ensures that the Piccione Vineyards story continues to resonate powerfully in today's market. This vibrant approach not only highlights their rich history but also positions them confidently within the modern wine industry.
ClientPiccione VineyardsServicesConsulting, Creative direction, Packaging, Brand development, Illustration, Social media & ads, Newsletter, Content creation.
